How do YouTubers make money? What makes a video go viral? Spark kids' natural curiosity with an inquiry-based exploration of their favorite video-sharing brand. Unboxing videos, catchy tunes, and silly challenges--kids can't get enough YouTube videos, but there's more to this social media platform. Kid-friendly questions and answers give readers an inside look at who created YouTube, its quick rise in popularity, what it takes to become a famous YouTuber, and much more! Simple infographics draw in browsers and visual learners. A Stay Curious! feature encourages kids to keep asking questions while doubling as a mini media literacy lesson on research skills. Includes glossary and index.